Why Website Builder Choice Matters for Small Business Owners

A website builder that offers longevity and scalability can save you time and money in the long run by providing the flexibility to grow and evolve your website as your business grows.

Disclosure: This site was built with Elementor back when it was in its infancy and I was too. There weren’t great options back then to address global styling within the builder so it’s a beast to maintain. I’ll be moving it over to Bricks as soon as I can. When you know better you do better lol. Do you like the design? I’m happy with it overall. Let me know!

UPDATE: August 10th 2024

When it comes to building a business website, the choice of website builder may not seem like a critical decision for business owners. After all, as long as the website looks good and functions well, does it really matter which builder is used?

The truth is, the choice of website builder can have a significant impact on the long-term success and scalability of your website.

Here’s why you need to care about which builder your web developer uses

Longevity and Scalability

While it may be tempting to opt for a website builder that offers quick and easy results, such as Elementor for DIYers, it’s essential to consider the long-term implications. As your business grows, you’ll likely need to update and expand your website to accommodate new products, services, and features. A website builder that offers longevity and scalability, such as Bricks Builder, can save you time and money in the long run by providing the flexibility to grow and evolve your website as your business grows.

Global Styling vs. ID Level Styling

Experienced developers and designers often prefer website builders that allow for global styling, as opposed to styling at the ID level. Global styling allows for consistency across your entire website, making it easier to maintain a cohesive look and feel. It also makes site-wide changes more efficient, as you can update styles in one place and have them apply to all relevant elements. Builders like Bricks Builder excel in this aspect, providing robust global styling options that help maintain consistency and streamline the design process.

Image Optimization and Mobile Optimization

Effective image optimization and mobile optimization are crucial for ensuring that your website loads quickly and looks great on all devices. While Elementor and other builders may offer basic optimization features, builders like Bricks Builder often provide more advanced optimization tools. These tools can help improve your website’s performance, user experience, and search engine rankings, making them a valuable asset for business website owners.

Conclusion

While business website owners may not always be involved in the technical details of website development, it’s important to understand the implications of the website builder choice. A focus on longevity, scalability, global styling, and advanced optimization features can provide business owners with the tools they need to create a successful and sustainable online presence. By choosing the right website builder, business owners can ensure that their website not only looks great but also performs well and meets the needs of their growing business.

PROUD PUP MEDIA

Located in Edmonton, Alberta, serving all of North America.

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PROUD PUP MEDIA

Located in Edmonton, Alberta, serving all of North America.

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